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News and Press releases |
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3/1/2007 |
New product release – Drivewear® lenticular cards
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TORRANCE, CA |
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3/1/2007 |
Younger Optics now offers Drivewear® hold messages
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TORRANCE, CA |
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1/1/2007 |
Younger Optics expands Drivewear® line with Image® progressive
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TORRANCE, CA |
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1/1/2007 |
Younger Optics expands product line with Drivewear® finished planos
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TORRANCE, CA |
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12/1/2006 |
Younger Optics brings new managerial presence to Canada
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TORRANCE, CA |
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11/1/2006 |
Younger Optics receives 13th Award of Exellence at the 2006 OLA
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TORRANCE, CA |
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10/2/2006 |
Drivewear® lens by Younger Optics nominated for international Silmo Award
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Czech Republic, EUROPE |
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9/1/2006 |
Younger Optics launches new website – drivewearlens.com
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TORRANCE, CA |
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9/1/2006 |
Drivewear - A new lens category Activated by Transitions™
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TORRANCE, CA |
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8/1/2006 |
Younger Optics adds spherical single vision to Trilogy® product line
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TORRANCE, CA |
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7/3/2006 |
Younger Optics introduces high index 1.67 in Transitions® lenses, expanding Younger’s premium product line
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TORRANCE, CA |
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6/1/2006 |
Younger Optics adds retail lens consultant to Northern California area
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TORRANCE, CA |
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(TORRANCE, CA — March 2007)
The ever-growing line of informational and POP materials for the Drivewear® lens now includes lenticular cards – a new selling tool that Younger Optics believes will be useful to ECPs in explaining how this innovative new driving lens works. The lenticular card is about the size of a business card and made of a tough and durable plastic material. As the card is tilted forward and back, the image on the card changes so that the viewer sees how the Drivewear lens color changes in reaction to differing light conditions. The cards are perfect for display on a dispensing table and an ideal demonstrator for patients to take home with them and share with friends and family. A clear, hard plastic card holder is also available through Younger Optics.
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About the Drivewear Lens:
Drivewear lenses uniquely combine two of the most advanced technologies found in the eyeglass industry today: Transitions™ Photochromic Technology and NuPolar® polarization. Designed specifically to meet the unique visual demands of the driving task, Drivewear is the first polarized photochromic lens to darken behind the windshield of a car which allows Drivewear lenses to change color based on current driving conditions in order to enhance the driver’s vision. In addition, Drivewear lenses are polarized to block blinding glare, another essential attribute when driving a car.
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For more information and technical details, visit www.drivewearlens.com.
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar® brand. For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com.
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(TORRANCE, CA — March 2007)
“Do you spend a lot of time driving? You need Drivewear®!” Thus begins the new on-hold message, now available from Younger Optics. Younger provides two messages, one tailored for the optical retailer and the other for the wholesale optical lab. “These hold messages are the most recent addition to a growing number of educational and selling tools we’re providing at both the Laboratory and Dispenser levels to help get the word out about Drivewear lenses,” said David Rips, president and CEO of Younger Optics. Both messages are approximately 22 seconds long and available for free download through the Drivewear website – www.drivewearlens.com.
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Nearly everyone that calls an optical shop or lab is a driver. Now you can use their time on hold to let them know how they - and their patients - can benefit from the improved vision delivered by Drivewear lenses. When callers are put on hold, they’ll hear about how Drivewear lenses are Activated by Transitions™ to adjust to light and glare both outside and behind the windshield, an exciting breakthrough technology that can help make them the best driver they can be.
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Drivewear lenses are now available in standard index: single vision and IMAGE® progressive SF lens blanks (prescription range -8.00 to +6.00D) and Finished planos (available through your Wholesale Lab).
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar® brand. For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com.
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(TORRANCE, CA — January 2007)
Younger Optics has recently expanded the availability of their innovative new line by introducing Drivewear IMAGE® progressives. “Since we released Drivewear lenses, the number-one product request has been for a progressive. We are pleased to fulfill that request with the new Drivewear Image progressive,” according to David Rips, President and CEO of Younger Optics.
The award-winning IMAGE progressive has been rated favorably among recent independent studies. This is in part because IMAGE boasts one of the widest distortion free distance zones in the industry, a key advantage for the driving task. From the dashboard to the road ahead, IMAGE provides excellent viewing at near, far and intermediate distances, and can accommodate Rx ranges of -8D to +6D, with 1.00 – 3.00 add powers.
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Drivewear lenses uniquely combine two of the most advanced technologies found in the eyeglass industry today: Transitions™ Photochromic Technology and NuPolar® polarization. Designed specifically to meet the unique visual demands of the driving task, Drivewear is the first polarized photochromic lens to darken behind the windshield of a car which allows Drivewear lenses to change color based on current driving conditions in order to enhance the driver’s vision. In addition, Drivewear lenses are polarized to block blinding glare, another essential attribute when driving a car.
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For more information and technical details, visit www.drivewearlens.com. Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar® brand. For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com.
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(TORRANCE, CA — January 2007)
Younger Optics has recently expanded the availability of their single vision line by introducing Drivewear finished planos. “We believe this enhanced range of product offerings will give the laboratory and practitioner greater convenience and flexibility in recommending Drivewear lenses,” said Johann Van Zyl, National Sales Manager at Younger Optics. “This represents Younger’s continued commitment towards expanding the Drivewear availability. Drivewear has really gained momentum in the Rx market, and now it is also available to patients who need a good driving lens but don’t wear prescription eyewear.”
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Drivewear lenses uniquely combine Transitions™ Photochromic Technology and NuPolar® polarization to create a new category of lens designed specifically to meet the unique visual demands of the driving task. Drivewear is the first polarized photochromic lens to darken behind the windshield of a car, allowing Drivewear to change from high contrast green/ yellow to copper to dark reddish brown (depending on lighting conditions) in order to enhance the driver’s vision. Drivewear lenses are also polarized to block blinding glare, which is absolutely essential when driving a car. Worldwide, there are nearly 1 billion drivers and the number is growing every year. Nearly everyone of driving age that walks into an optical shop is an ideal candidate and can benefit from the improved vision delivered by Drivewear lenses.
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For more information and technical details, visit www.drivewearlens.com.
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar® brand. For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com.
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(TORRANCE, CA — December 2006)
Younger Optics is proud to announce the appointment of Uzo Ubani as Country Manager of Canada. A native of Montreal, Quebec, Uzo is fluent in English and French and has most recently worked with the Canadian market as a Senior Lens Consultant at Transitions Optical. Uzo received his BA degree from Concordia University in 1997, a marketing certificate from McGill University in 1998, and is currently working toward receiving his MBA from HEC University. “Uzo has excellent management skills and a proven track record of building relationships that benefit the industry and our customers,” said David Rips, President and CEO of Younger Optics.
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As Country Manager, Uzo will support Canadian customers and assist in the education of industry professionals on the wide variety of Younger products available, such as NuPolar®, Trilogy®, IMAGE® and the new Drivewear® lens. “We are pleased to welcome him as we continue to expand our company’s vision and presence in the Canadian market,” said Rips. Uzo Ubani can be reached at (800) 863-7390.
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With world headquarters in Torrance, CA, Younger Optics continues its tradition of bringing innovative products to the optical industry with the recent introduction of Drivewear. For more information about Younger Optics, Drivewear lenses and other products, visit the company’s web site at www.youngeroptics.com, or www.drivewearlens.com.
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(TORRANCE, CA — November 2006) Younger Optics has received its 13th OLA Award of Excellence for the “Art & Science” series of product brochures, which includes the Art & Science of NuPolar, Art & Science of IMAGE, and most recently, Art & Science of Drivewear. These brochures are written and illustrated with clear, concise language and graphics that Younger believes is both appealing and informative.
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“One of our main goals here at Younger is to educate the eye care industry, particularly on the importance of polarized lenses,” said David Rips, President and CEO of Younger Optics. “I believe that goal is reflected in our marketing materials – the Art & Science brochures are designed to really educate the eye care professional rather than just present the standard lifestyle images you generally see in our industry.”
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To find out more about Art & Science brochures, Younger Optics, or any of Younger’s products, including NuPolar® polarized, IMAGE® progressive, or Drivewear® lenses, please call (800) 877-5367 or visit the company’s web site at www.youngeroptics.com.
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar brand.
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(CZECH REPUBLIC, EUROPE — October 2006)
Younger Optics has been recognized as a leader in lens innovation, technology and creativity this year with a nomination for the Silmo d’Or, a highly regarded and respected award given annually at the International Silmo show in Paris. Younger has been nominated for Drivewear®, a lens made possible through the cooperation of Younger Optics (manufacturer of NuPolar® Polarized Lenses) and Transitions Optical, Inc. and designed specifically to address the unique demands of the driving task. This is Younger Optics’ first nomination for the Silmo Award, and Younger Europe’s first-ever award nomination since their establishment in 2003.
“We are honored to receive this nomination, and I am very proud of our development team for gaining this accomplishment,” said Igor Loshak, Managing Director of Younger Optics, Europe. “Drivewear is the biggest technological breakthrough we’ve had in Europe – we really have created a whole new category in lenses. I feel the most important thing that will come out of this nomination is that it will create awareness and change the way that patients who wear [prescription] lenses view eyewear, and especially sunwear.”
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The Silmo d’Or was created in 1994 to reward the creativity and innovative spirit of the optical profession. The award takes into account innovation, technology, creativity, and quality control. This year’s International Silmo show will take place from October 27-30 in Paris, France. Other nominees in the category of lenses are Essilor with Varilux Physio™ and Rodenstock with Impression® Mono.
Designed specifically to meet the unique visual demands of the driving task, Drivewear is the first polarized photochromic lens to darken behind the windshield of a car, which allows Drivewear lenses to change color based on current driving conditions in order to enhance the driver’s vision. And since Drivewear lenses are Activated by Transitions™, wearers can be assured that their lenses are enhanced with superior and patented Transitions™ Photochromic Technology to automatically optimize visual performance in variable light conditions and to help protect eye health. Drivewear lenses also utilize NuPolar, the world’s leading polarized Rx technology, to provide protection from blinding glare.
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For more information and technical details, visit www.drivewearlens.com.
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar brand. For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com.
Transitions Optical, headquartered in Pinellas Park, was the first to successfully commercialize a plastic photochromic lens in 1990. As the leading supplier of photochromics to optical manufacturers, Transitions Optical offers the most advanced photochromic technology and the widest selection of lens designs, materials and brand names. Transitions Lenses are the #1 recommended photochromic lens worldwide. For more information about the company and Transitions Lenses, visit www.transitions.com or contact Transitions Optical Customer Service at (800) 848-1506 (United States) or (877) 254-2590 (Canada).
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(TORRANCE, CA — September 2006)
Younger Optics has designed a brand new website www.drivewearlens.com in conjunction with the launch of their highly anticipated and innovative new lens Drivewear™. Following the style of Younger’s “Art & Science” product brochures, the website is written and illustrated with clear, concise language and graphics that Younger believes will be appealing and informative to both the ECP as well as to the consumer.
Designed specifically to meet the unique visual demands of the driving task, Drivewear is the first polarized photochromic lens to darken behind the windshield of a car which allows Drivewear lenses to change color based on current driving conditions in order to enhance the driver’s vision. And since Drivewear lenses are Activated by Transitions™, wearers can be assured that their lenses are enhanced with superior and patented Transitions™ Photochromic Technology to automatically optimize visual performance in variable light conditions and to help protect eye health.
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Drivewear lenses also utilize NuPolar®, the world’s leading polarized Rx technology, to provide protection from blinding glare. “Only polarized lenses provide protection from blinding glare, and that is absolutely essential while driving a car,” said David Rips, President and CEO of Younger Optics.
By visiting www.drivewearlens.com, viewers can learn about the history of vision and eyewear, the driving task, the technologies behind the Drivewear lens, and how Drivewear lenses were designed to improve visual acuity in varying lighting conditions. The site also provides technical specifications, downloads, wearer testimonials and much more.
Worldwide, there are nearly 1 billion drivers and the number is growing every year. Nearly everyone of driving age that walks into an optical shop is an ideal candidate and can benefit from the improved vision delivered by Drivewear lenses.
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For more information and technical details, visit www.drivewearlens.com.
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar® brand.
For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com.
Transitions Optical, headquartered in Pinellas Park, was the first to successfully commercialize a plastic photochromic lens in 1990. As the leading supplier of photochromics to optical manufacturers, Transitions Optical offers the most advanced photochromic technology and the widest selection of lens designs, materials and brand names. Transitions Lenses are the #1 recommended photochromic lens worldwide.
For more information about the company and Transitions Lenses, visit www.transitions.com or contact Transitions Optical Customer Service at (800) 848-1506 (United States) or (877) 254-2590 (Canada).
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(TORRANCE, CA — September 2006) Younger Optics is unveiling its most anticipated and innovative new product since NuPolar® polarized lenses – a new lens that Younger has aptly named Drivewear®. Designed specifically to meet the unique visual demands of the driving task, Drivewear lenses offer the consumer far more than just polarized photochromic eyewear.
“As with all of our products, I wanted to create a product that would meet a specific visual need that isn’t being met in today’s market. Drivewear’s combination of technologies is so advanced and novel that multiple patents have been filed on this invention and a whole new lens category is introduced. Although driving has become an integral part of our daily lives, driving is one of the most challenging and difficult activities a person can engage in. The truth is, we need all the visual help we can get.” according to David Rips, President and CEO of Younger Optics.
Drivewear® lenses uniquely combine two of the most advanced technologies found in the eyeglass industry today: Transitions™ Photochromic Technology and NuPolar® polarization.
DRIVEWEAR is the first polarized photochromic lens to DARKEN BEHIND THE WINDSHIELD of a car. These lenses are Activated by Transitions™ and use advanced dyes to respond to visible light in addition to UV light. This allows Drivewear lenses to change color based on current driving conditions in order to enhance the driver’s vision.
Drivewear lenses also utilize NuPolar®, the world’s leading polarized Rx technology, to provide protection from blinding glare. “Only polarized lenses provide protection from blinding glare, and that is absolutely essential while driving a car,” said Mr. Rips.
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In low light, the lenses take on a green/ yellow color which provides high contrast and is designed to minimize glare and maximize useful light information reaching the eye. In daylight (behind the windshield of a car) they change to a copper color which reduces glare and excess visual light and provides good traffic signal recognition, highlighting reds and greens.
Finally, in outdoor conditions, they become a dark reddish-brown color, providing maximum comfort in high light conditions by filtering excess light so that the eye does not become saturated. And because they are Activated by Transitions™, you will have the security of knowing your lenses block 100 percent of UVA and UVB rays. In virtually every daylight driving situation, Drivewear lenses provide optimal visual comfort and safety.
“Since Drivewear® lenses are Activated by Transitions™, wearers can be assured that their lenses are enhanced with superior and patented Transitions™ Photochromic Technology to automatically optimize visual performance in variable light conditions and to help protect eye health and well-being for the future,” said Dave Cole, general manager of the Americas, Transitions Optical, Inc. “Transitions is happy to partner with Younger Optics to develop new special purpose products like Drivewear that fall outside our core line of Transitions® Lenses, which meet the everyday needs of patients.”
Worldwide, there are nearly 1 billion drivers and the number is growing every year. Nearly everyone of driving age that walks into an optical shop is an ideal candidate and can benefit from the improved vision delivered by Drivewear lenses.
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For more information and technical details, visit www.drivewearlens.com.
Younger Optics is headquartered in Torrance, CA, and is recognized as the world leader in prescription polarized lenses with its NuPolar® brand.
For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com.
Transitions Optical, headquartered in Pinellas Park, was the first to successfully commercialize a plastic photochromic lens in 1990. As the leading supplier of photochromics to optical manufacturers, Transitions Optical offers the most advanced photochromic technology and the widest selection of lens designs, materials and brand names. Transitions Lenses are the #1 recommended photochromic lens worldwide.
For more information about the company and Transitions Lenses, visit www.transitions.com or contact Transitions Optical Customer Service at (800) 848-1506 (United States) or (877) 254-2590 (Canada).
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(TORRANCE, CA — August 2006) California-based lens innovator Younger Optics has again expanded the Trilogy® product line by introducing SPHERICAL Semi-Finished Single Vision clear hard-coated lenses, according to an announcement by David Rips, President and Chief Executive Officer. For years, Younger Optics has offered Trilogy lenses, made with the revolutionary Trivex™ material (by PPG Industries), in Aspheric Single Vision. Now, Younger Optics can give their valued Laboratory partners another offering – Spherical Single Vision.
Trilogy lenses offer impressive lens properties: thin and light, impact resistant, excellent optics. Its unique combination of attributes also makes Trilogy an ideal choice for 3-piece drill-mounted frames. In recent years, Trilogy lenses have been recognized with two Optical Laboratories Association (OLA) Awards of Excellence – in 2002 it was named “Best in Lens Materials” and in 2003 Trilogy in Transitions was named “Best in Lens Treatments.”
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“Trilogy lenses continue to receive great interest in the marketplace as the rimless frame category grows through all channels of the industry,” said Rips. “Laboratories now have a product with premium features they can offer eyecare professionals with the assurance of a lifetime warranty against lens cracking. We are pleased to expand the offering of the Trilogy product line with Spherical Single Vision lenses.”
This new release comes on the heels of Younger’s exciting introduction of Trilogy Transitions® Flat Top 28, the first impact resistant flat top with Transitions Lens Technology. Trilogy’s complete line of impact-resistant lenses, including clear Spherical Single Vision, is available now through your Wholesale Laboratory of choice.
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With world headquarters in Torrance, CA, Younger Optics has been devoted to bringing innovative products to the optical industry for more than 50 years. For more information about Younger Optics, IMAGE progressive lenses and other products, visit the company’s web site at www.youngeroptics.com.
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(TORRANCE, CA — June 2006)
Stacy Lee has joined Younger Optics as a retail lens consultant to Northern California, as well as parts of Oregon, Montana, and Colorado. As a retail lens consultant, Stacy will lend support to dispensaries in Northern California and surrounding areas, educating managers and staff on the variety of Younger products available to them and providing sales and point-of-purchase materials, particularly for Younger’s NuPolar® and Trilogy™ product lines.
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Stacy brings more than ten years’ experience and a detailed knowledge of the optical industry to the ECPs in her area. Her service-oriented attitude compliments Younger’s goal of being “The Easiest Company to do Business With.” She joins a growing team of retail lens consultants with territories across the United States.
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Younger Optics is recognized as the world leader in prescription polarized lenses with its NuPolar® brand. With world headquarters in Torrance, CA, Younger Optics has won 12 OLA awards during more than 50 years of bringing innovative products to the optical industry. For more information about Younger Optics, NuPolar lenses and other products, visit the company’s web site at www.youngeroptics.com,
or call (800) 877-5367.
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